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Why did we decide to sell Cool Ties?

In September of 2008 our president visited Israel. A long dream fullfilled: Visit the Holly Land! It was amazing, with the exeption of one problem: it was extremely HOT!

The local merchants sold everything you could imagine. From inscents to Holly Land souveniers to traditional clothing. It was a true Bazaar! But they didn't sell anything to cool you down. At one point in the trip he remembered that he had seen a product that would work in theese hot conditions. A scarf that was soaked in water and kept cool the whole day. After numerous hours of research he decided the Cool Ties are not only a great idea for Traveling but they are a necessity on the daily bases. And here we are.....

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